Media & Entertainment content
Decoding Netflix: How the OTT Giant Slays Marketing
Tu-dummm! The sound that sets the tone for your long, binge-worthy entertainment sessions. Be it movies, shows, documentaries, original productions
Likitha A | Feb 29, 2024
The Future of OTT: Leveraging Push Notification Templates for User Engagement
The pandemic is almost over, but the OTT fever is here to stay. It is almost second nature for us to want to watch something while doing a mundane task like eating or traveling
Architaa Pandey | Aug 30, 2023
Boost OTT Engagement: 5 In-App Message Templates That Work
The rise of Over-The-Top (OTT) platforms has given audiences a wide range of content options to choose from, making it more challenging for platform owners to keep users engaged
Architaa Pandey | Apr 25, 2023
How to Maximize Engagement on your OTT Platform?
Are you, like me, also a binge-watcher? Are you someone who loves logging in to your Netflix or Amazon Prime account and looking for the latest trending show or movie to watch?
Architaa Pandey | Nov 08, 2022
How OTT Platforms are Using Gamification as an Engagement Strategy
Theaters to OTT, a wild shift in the wake of the pandemic. A mobile-first world, a world that has moved from movie theaters to TVs to consuming content on mobile phones and electronic devices anytime and anywhere they want
Likitha A | Nov 03, 2022