SEGMENTATION AND RULE ENGINE

Create user segments with unparalleled precision for real-time targeting

Dynamically create target audience groups with unmatched precision and engage them in real-time using Upshot.ai's cutting-edge segmentation and live rule engine.

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Define your target audience group to a level of one

Create segments based on user profile attributes and app usage behavior, including custom attributes unique to your app/website. These segments can be defined with a timeframe, either static or dynamic. Dynamic segments are updated in near real-time and allow for new users to join and existing users to exit based on defined rules.

Rule engine that helps you trigger campaigns in real-time

Leverage Upshot.ai's rule engine for real-time campaign triggering to promptly engage with your users based on predefined rules and conditions.

Create live rules based on user behavior attributes with Upshot.ai, such as time spent on the app or screen, user actions, aggregates, and more. This dynamic segmentation and targeting enables you to optimize your campaigns for maximum effectiveness in real-time.

Let's explore Upshot.ai's Segmentation and Rule Engine

Precise targeting: Segmentation and live rule engine allow you to create highly precise and dynamic user segments based on various attributes such as behavior, demographics, geolocation, and more. This enables you to deliver personalized and relevant campaigns to specific user segments, increasing the chances of conversion and retention.
Real-time engagement: The live rule engine enables you to trigger campaigns and engage with users in real-time based on predefined rules and conditions. This allows you to respond promptly to user behavior, actions, or changes, optimizing your marketing efforts for timely and effective engagement.
Customization and flexibility: Upshot.ai's segmentation and live rule engine provide you with the flexibility to create custom segments and rules tailored to your app or website's specific needs.
Better insights: Segmentation and live rule engine provide you with valuable insights into user behavior, preferences, and trends, enabling you to make data-driven decisions for your marketing strategies.
Improved user experience: By delivering personalized and relevant campaigns based on user segments and live rules, you can enhance the overall user experience.
Proactive marketing: The predictive capabilities allow you to identify user segments that are most or least likely to churn or convert. This enables you to take proactive measures to retain at-risk users.

Create user segments with unparalleled precision for real-time targeting

Define your target audience group to a level of one

Rule engine that helps you trigger campaigns in real-time

Let's explore Upshot.ai's Segmentation and Rule Engine

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