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All the Latest Blogs and Insights to Drive Product Adoption & Conversions. Learn from our experts.

Likitha A | Nov 05, 2024

Best Christmas Gamification Ideas with Examples

Christmas is the most wonderful time of the year to spend time with your family and friends. And it is also the perfect time for brands to engage and retain users with exciting marketing campaigns. During this time,

Best Christmas Gamification Ideas with Examples

Top 6 Customer Engagement Strategies for 2025

In today's busy world, connecting with customers goes beyond just transactions—it's about building real relationships and earning their loyalty.

Architaa Pandey | Dec 19, 2024

Exploring the Different Types of Email Marketing_ What to Expect in 2025

Exploring the Different Types of Email Marketing: The 2025 Edition

Did you know that an average subscriber receives a staggering 121 emails daily? Yes, you read that right, 121 emails vying for their attention amidst the digital noise

Srinivas Gurram | Dec 17, 2024

How to Optimize Massive Online Sales (OMOS) Events?

Massive Online Sales (OMOS) events, like Black Friday, Cyber Monday, and holiday sales, offer businesses incredible opportunities to boost revenue and attract new customers.

Likitha A | Dec 12, 2024

Email Marketing Makeover: Strategies for the New Year

The start of a new year is the perfect time to revamp your email marketing strategy and set the stage for success As we leave the holiday season behind, what are the innovative ways to engage your subscribers?

Likitha A | Dec 10, 2024

9 Innovative Ways to Boost Customer Engagement This Christmas

The festive season of Christmas is not just a time of joy and celebration; it's a golden opportunity for businesses to connect with their customers in a more meaningful way

Architaa Pandey | Dec 05, 2024

Easy-to-follow Steps for Successful Last-Minute Christmas Campaigns

'Tis the season to be savvy! In the fast-paced world of digital marketing, last-minute campaigns are not only possible but can also be incredibly successful with the right strategy

Likitha A | Dec 04, 2024

Christmas Email Marketing for 2024

It’s the most wonderful time of the year! And it is here already! Christmas is also a wonderful time for businesses worldwide. It is one of the biggest spending periods globally,

Architaa Pandey | Dec 04, 2024

How to Create an Effective Email Marketing Journey

What if I told you that every email you send will be a star of your show? The magic in planning a good email marketing journey is the value, connections, and people leaving excitedly looking for more.

Manisha Kumari | Dec 03, 2024

Psychographic Segmentation: Definition & Examples

In today’s competitive marketplace, traditional demographic segmentation based on age, income, or location no longer provides the complete picture of consumer behavior.

Kaustuv Dwivedi | Nov 28, 2024

The After-Party: Keeping Black Friday & Cyber Monday Customers Engaged Post-Sales

Imagine if Black Friday and Cyber Monday, the grand finale of the retail world's most exhilarating and frenetic time, were just the opening chapters of an ongoing story with your customers

Architaa Pandey | Nov 26, 2024

Email Segmentation: Why It’s a Game-Changer for Marketers

What prompts us to open an email: a personalized or generic subject line? Personalization has become an essential marketing strategy for engaging customers effectively.

Srinivas Gurram | Nov 21, 2024

How to Tailor Marketing Strategies with Behavioral Segmentation

Imagine knowing precisely how your customers behave, what motivates them to purchase your product and tailoring your marketing efforts to suit their needs best

Vibhor Dubey | Nov 14, 2024