As user expectations grow, businesses must constantly evolve their communication strategies to stay relevant, engaging, and effective. Push notifications remain among the most direct channels to connect with users, but relevance and presentation make all the difference.

With this in mind, Upshot.ai is proud to announce a significant leap forward—Push Notifications Version 2.0. This release introduces pre-defined, visually rich templates designed to simplify campaign creation, enhance message design, and drive better engagement—all directly from the Upshot.ai dashboard.

In this blog, we'll explore Push Notifications 2.0's key features, its benefits for businesses, and how you can take advantage of this powerful update.

What’s New in Push Notifications 2.0?

Template-Based Notifications

The heart of this update lies in a new suite of ready-to-use templates that eliminate complexity and empower teams to craft compelling push notifications without needing custom design or development effort.

Push 2.0 includes 11 templates, designed for a wide range of use cases and industries.

Here, I’d like to highlight 6 of the most popular and newly introduced templates already helping brands improve click-through rates and user engagement.

1) Image Banner with Overlay Text

Combine imagery and messaging effortlessly by adding overlay text on an image banner, perfect for promos, announcements, or feature highlights.

Benefits & Use Cases

Capture attention instantly with striking visuals and clear CTAs
Ideal for product launches, seasonal promotions, or key announcements
Enhances readability while maintaining a clean, professional layout
Each image can redirect users to a specific in-app or external page, boosting conversions.

2) Manual Carousel

Enable users to swipe through multiple images in a single notification. This is ideal for showcasing product collections, offers, or storytelling.

Benefits & Use Cases

Highlight product bundles, feature walkthroughs, or step-by-step guides.
Perfect for eCommerce apps to promote categories, deals, or top-selling items.
Drives longer engagement with multi-frame content in one seamless view.
Each image can redirect users to its landing page, enabling targeted interaction.

3) Product Catalog (Horizontal & Vertical)

Turn your push notifications into interactive product catalogs with horizontal and vertical layouts. Users can easily browse products in a scrollable view or a mobile-optimized format.

Benefits & Use Cases

Display 3–5 products side by side or in a vertical list, ideal for promotions, new arrivals, service plans, and more.
Direct redirection to product pages for higher conversions.
Perfect for e-commerce promotions, seasonal campaigns, new product launches, multi-category showcases, cross-selling, daily deals, new arrivals, limited-time offers, service plans, and more.
Great for time-sensitive deals and cross-platform campaigns.

4) Multi-Icon Image

Add multiple icons within a single notification to deliver rich content. This template perfectly showcases various features, benefits, or categories in one message.

Benefits & Use Cases

Multiple icons represent different features, benefits, or categories within one notification.
Each icon is clickable, directing users to its specific page for deeper engagement—no other provider offers this level of interactivity.
Perfect for onboarding, feature highlights, account summaries, and product showcases
Offers a clean, professional look while ensuring clarity and easy navigation

5) Text-Only Notification

Sometimes, simplicity is key. This text-only notification template lets you send clean, concise messages to your users without additional media.

Benefits & Use Cases

Ideal for delivering critical updates instantly, such as urgent notifications or last-minute reminders.
Engage users by asking for quick ratings or feedback without adding complexity.
Keep users informed about changes or enhancements in your services or products.

6) Video Notification

Engage users dynamically with video notifications. Videos bring your messages to life, offering a rich, visual experience that can increase user engagement and convey complex information easily.

Benefits & Use Cases

Use videos to showcase product features, walkthroughs, or tutorials.
Promote upcoming events, launches, or campaigns with high-quality video content to grab attention.
Videos naturally encourage users to interact, resulting in higher engagement rates and a better overall user experience.

2. Seamless Dashboard Integration

With Push 2.0, Upshot.ai makes creating engaging notifications directly from the dashboard easier than ever. No external tools or manual formatting are needed—select the desired template, input your content, and you're ready to go.

This significantly reduces time to market and empowers marketing, product, and CX teams to act quickly without depending on development cycles.

3. SDK Upgrade

To leverage these enhanced capabilities, clients must upgrade to the latest SDK versions:

iOS SDK: 1.6.9
Android SDK: 1.7.2

These versions support all the new templates and ensure seamless delivery across devices and platforms.

Note: Older SDK versions will continue to support existing push notification templates, allowing you to transition quickly.

Final Thoughts

Push Notifications 2.0 by Upshot.ai is not just an upgrade—it's a transformation in how businesses communicate with users. By combining convenience with creativity, this update enables brands to cut through the noise and deliver personalized, timely, and visually compelling experiences.

If you're ready to boost your push engagement and modernize your messaging strategy, explore Push 2.0.

Push Notifications 2.0 from Upshot.ai

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