Marketing Solutions content

Best In-App Message Strategies and Templates for 2023
Communication is essential to any business, especially for marketers who need to communicate with their users while delivering value. By using communication mediums
Srinivas Gurram | Jan 12, 2023

Web Personalization: The Key to Boosting User Engagement in 2023
Do you remember the saying “Everyone is in Sales”? It is true for you and the members of your business, but it's doubly true for your customers
Likitha A | Jan 05, 2023

How to Supercharge Customer Analysis with Behavioral Segmentation?
In any business, it’s important to understand who your customers are and what makes them tick. Customer analysis is understanding your customers, their needs, and how best to meet them
Shehnaz Abdul Jabbar | Dec 29, 2022

4 Features to Boost Mobile App Engagement
Mobile apps have taken the world by storm; now, it's almost impossible to imagine our world without them. Today we have an app for almost everything - be it playing games,
Shehnaz Abdul Jabbar | Dec 27, 2022

6 Best Mobile Marketing strategies for 2023
Mobile marketing has been a buzzword for a few years, and now it's evident that it is here to stay. It is the best way to reach your customers on the go,
Shehnaz Abdul Jabbar | Dec 08, 2022

Busted! 7 Common Myths about Gamification
Gamification is all the rage these days. But underneath all the hype, there are many gamification myths and traps that people fall into while designing their customer engagement strategy
Srinivas Gurram | Dec 06, 2022

Understanding Gamification Series: How does Behavior Gamification work?
Hearing the term gamification often makes us believe that it must have something to do with video games. Asking experts about the same gives us answers like behavioral changes,
Architaa Pandey | Dec 01, 2022

Guest Post: 10 CRO Tricks to Reduce Shopping Cart Abandonment
Shopping cart abandonment is one of the most common problems faced by eCommerce stores. Indeed, 69% of online shoppers who add products to their carts leave before completing their orders
Alexander Bickov | Nov 29, 2022

Why you should consider Gamification to boost your Christmas sales?
Christmas is a time for fun and joy. However, it's also the season when many consumers have little time to shop for their loved ones, though they have all the intent. If you're
Kaustuv Dwivedi | Nov 24, 2022

7 Gamification Mistakes To Avoid
Gamification is a new way of looking at how you engage with your customers. It's about making your brand experiences more captivating and memorable
Srinivas Gurram | Nov 22, 2022

Understanding Gamification Series: Game Mechanics and Game Dynamics
Whenever we talk about Gamification, we hear terms like game design elements, game mechanics, and game dynamics used repeatedly and often interchangeably
Architaa Pandey | Nov 17, 2022

How to Achieve Flow with Gamified Learning
Did you ever find yourself completely engrossed in an activity that made you lose track of time and your surroundings? And, did you experience a high or happiness from this experience?
Likitha A | Nov 15, 2022