All the Latest Blogs and Insights to Drive Product Adoption & Conversions. Learn from our experts.
5 Best Tips & Strategies for a New App launch in 2021
The app market has become more competitive over the years, and businesses are finding it challenging to get their app into the limelight and position their app in the go-to-market
Upshot.ai Team | Dec 15, 2020
What is Customer Life Time Value and How to Improve CLTV in 2021
One of the important metrics investors look for is the break-even point for any business to prosper, i.e., when an investment will start generating a positive return
Upshot.ai Team | Dec 09, 2020
What is Deep Linking? And How you can Leverage it to Optimize Mobile User Engagement?
Everything is around smartphones in today’s world, primarily using mobile applications, whether it can be booking a doctor’s appointment or ordering some delicious food
Upshot.ai Team | Nov 27, 2020
8 Best Practices of In-app Messaging for Better User Engagement
In-app messaging is a crucial component of a strong user engagement strategy. The mechanism is at its best when it reaches users at the right place, at the right time, across all channels
Srishti Verma | Nov 19, 2020
5 Best User Retention strategies that will boost your App Engagement
Let’s assume that your acquisition campaigns paid off, and you got high download rates for your app. But what happens if most of these users are dormant users or the churn rate is very high?
Santhosh Kalvakolanu | Nov 12, 2020
Unleash the Power of Gamification to Improve User Engagement
How do games engage people without even realizing that they have been playing for hours? Many applications or product managers wonder how they can engage users so well
Srishti Verma | Oct 30, 2020
How to Create a Perfect User Onboarding for your App
User onboarding is the first point of contact with the new user when they download your product. It is a brief walkthrough that demonstrates how to use the app to the users
Srishti Verma | Oct 22, 2020
How To Leverage User Journey For User Behavioral study
Mapping a user journey provides app owners and marketers with critical insights into how to optimize the user experience and eliminate pain points throughout the app
Srishti Verma | Oct 14, 2020
The Ultimate Guide to Decode Customer Loyalty
Customer loyalty is an idea that's as old as the business itself. Everyone knows that having loyal customers makes fundamental business sense, and everyone talks about it a lot
Krishna Chaitanya Swarna | Oct 05, 2020
10 Proven Ways to Increase User Engagement in 2021 and Beyond
User engagement measures if users find value in your product. User engagement can be a combination of various activities, such as downloads, signup, clicks, share, and more
Ravi Vaka | Sep 22, 2020
5 Pro Tips To Engage Your Customers Better
As a marketer, growth hacker, or product owner, you’re under tremendous pressure to hit your revenue/growth KPIs. It's a tough job even during regular times, but under COVID-19, it can get insanely hard. To engage customers is even more challenging but not impossible
Krishna Chaitanya Swarna | Jun 22, 2020
5 incredible ways to increase engagement funnel conversion
Traditional sales funnels are based on the typical AIDA (Awareness - Interest - Decision - Action) model of buying behavior. Though the concept of having different funnel steps will remain the same, the levels have to change with the type of business, the buyer journey, or the engagement journey.
Abhinandan Ghosal | May 19, 2020
