Industry Stories content
Guest Post: 10 CRO Tricks to Reduce Shopping Cart Abandonment
Shopping cart abandonment is one of the most common problems faced by eCommerce stores. Indeed, 69% of online shoppers who add products to their carts leave before completing their orders
Alexander Bickov | Nov 29, 2022
How to Achieve Flow with Gamified Learning
Did you ever find yourself completely engrossed in an activity that made you lose track of time and your surroundings? And, did you experience a high or happiness from this experience?
Likitha A | Nov 15, 2022
How to Maximize Engagement on your OTT Platform?
Are you, like me, also a binge-watcher? Are you someone who loves logging in to your Netflix or Amazon Prime account and looking for the latest trending show or movie to watch?
Architaa Pandey | Nov 08, 2022
How OTT Platforms are Using Gamification as an Engagement Strategy
Theaters to OTT, a wild shift in the wake of the pandemic. A mobile-first world, a world that has moved from movie theaters to TVs to consuming content on mobile phones and electronic devices anytime and anywhere they want
Likitha A | Nov 03, 2022
Top hacks to boost your eCommerce sales this festive season
It's that time of year again when everyone wants to shop online and make the most of the blockbuster deals. It is the most profitable time of the year for eCommerce brands as eCommerce sales skyrocket,
Kaustuv Dwivedi | Nov 01, 2022
Gamification in Healthcare: Best Practices and Examples for 2023
In 2020, over 90,000 new healthcare apps were released. This trend will likely continue due to the rapid adoption of smartphones and easy access to technology
Srinivas Gurram | Oct 27, 2022
Top 4 Ideas For Gamification In Banking in 2022
Banks have discarded many traditional barriers during the pandemic to scale and adopt the technology. While the pandemic sped up the digitization of the banking sector,
Likitha A | Oct 06, 2022
App Retention Strategies for Retail and D2C
Direct-to-Consumer(D2C) marketing has been on the rise for the last few years, especially during the pandemic when online purchases replaced traditional in-person purchases
Srinivas Gurram | Sep 29, 2022
Customer Retention Hacks for Travel and Hospitality Apps
Keeping customers close to your travel and hospitality apps in 2022 is the holy grail for travel marketers worldwide. It is due to increased competition and the industry being on the cusp of a new golden age
Architaa Pandey | Sep 27, 2022
How to Measure User Engagement Metrics for Travel Apps
The travel industry is one of the most competitive, fast-paced, and dynamic industries. It continues to emerge from rough years with almost $613 billion in bookings in 2021
Likitha A | Sep 22, 2022
How to Boost User Onboarding for Travel Apps
The pandemic has begun to ease up, and the travel industry is seeing a rise in the number of people who feel safe enough to travel. But now, with many travel apps available to the user,
Architaa Pandey | Sep 13, 2022
5 tips to reduce Customer Acquisition Costs for D2C eCommerce Brands
Over the last decade, the direct-to-consumer (D2C) eCommerce industry has seen a monumental shift and has grown exponentially. Now, the D2C brands are radically changing consumer expectations and priorities
Likitha A | Sep 06, 2022