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Likitha A | Nov 05, 2024

Best Christmas Gamification Ideas with Examples

Christmas is the most wonderful time of the year to spend time with your family and friends. And it is also the perfect time for brands to engage and retain users with exciting marketing campaigns. During this time,

Best Christmas Gamification Ideas with Examples

Make First Impressions Count: Master Customer Onboarding in 2024

Ever wondered why some brands just click with you from the get-go? It's all about making a stellar first impression on your customer's journey. Think of the onboarding process as the opening act of a great play,

Kaustuv Dwivedi | Dec 26, 2023

Ding! Superior Push Strategies for 2024

In today's tech-driven era, the global smartphone user count is projected to surge between 2024 and 2028 by 496.7 million users. After five consecutive years of growth,

Srinivas Gurram | Dec 21, 2023

Transactional vs. Promotional Messaging: Understanding the Key Differences

In today’s age, where phones are extensions of ourselves, SMS marketing has emerged as a game-changer for businesses with its ability to send instant, personalized messages directly to a customer's phone

Likitha A | Dec 14, 2023

What to Expect in Mobile Marketing: Insights for 2024

Mobile marketing has emerged as a transformative force in the ever-evolving landscape of technology, revolutionizing how businesses connect with their customers

Srinivas Gurram | Dec 07, 2023

Top 6 Christmas Marketing Tips to Boost Your eCommerce Sales

The Christmas season is a time for festive celebrations and a golden opportunity for eCommerce businesses to boost sales and end the year on a high note

Srinivas Gurram | Nov 29, 2023

Guest Post: The Hidden Costs of Customer Churn and How to Prevent It

What's every business owner's nightmare? Losing customers. It is commonly known as customer churn or attrition in a business scenario

Irov Vaul | Nov 28, 2023

Powerful Engagement Strategies for D2C Brands

The growth in D2C e-commerce has been phenomenal in the past years across the globe. In India alone, more than 800 D2C brands have emerged in a short period,

Sohini Mukherjee | Nov 22, 2023

Sleigh Your Sales: 5 Brands with Winning Christmas Strategies

As the festive bells chime and the season of giving approaches, businesses gear up to captivate audiences with creative and impactful strategies. Christmas marketing campaigns are pivotal in leveraging the holiday season's spirit to promote products or services

Manisha Kumari | Nov 16, 2023

Elevating Loyalty with Thanksgiving & Black Friday Rewards

As the air turns crisp and the leaves start to fall, retailers gear up for one of the busiest shopping seasons of the year. Thanksgiving and Black Friday mark the beginning of the holiday shopping frenzy,

Likitha A | Nov 15, 2023

Decoding Cyber Monday: Crafting Emails for a Successful Shopping Extravaganza

Cyber Monday has become a massive shopping event, outpacing Black Friday in recent years. In 2022, Cyber Monday online sales reached a staggering $11.3 billion

Srinivas Gurram | Nov 14, 2023

Gratitude and Gamification: A Thanksgiving Strategy for User Engagement

In a world where user engagement is key to success, Thanksgiving offers a golden opportunity to express gratitude and create meaningful interactions

Kaustuv Dwivedi | Nov 09, 2023

Segmentation Strategies for Targeted Black Friday Promotions

Black Friday, often considered the unofficial start of the holiday shopping season, is an annual event that occurs the day after Thanksgiving in the United States

Srinivas Gurram | Nov 08, 2023