Marketing Solutions content

Best practices for Digital Healthcare Adoption and User Experience
The healthcare industry has evolved dramatically in the last few years. It, along with Digital Healthcare Adoption, is now accelerating like never before
Likitha A | Aug 11, 2022

How Personalized Marketing Is Paying Off
Who hasn't ever wanted to speak to and engage with their ideal customer? We've all heard personalized marketing is essential in building trust and closing sales,
Kaustuv Dwivedi | Aug 05, 2022

5 Ways to Increase Customer Retention in Healthtech Apps
Customer retention is vitally important when it comes to the growth of your business in terms of revenue and repeat business. Your most loyal and best customers don't use your product or service just once
Likitha A | Aug 02, 2022

Mobile App Stickiness: A Path to Engaging Digital Experiences
The number of app downloads was the primary success statistic a few years ago. However, today, app stickiness plays an important role in measuring the growth of an app
Srinivas Gurram | Jul 28, 2022

8 User Engagement Strategies for Your Healthcare App
User engagement is the foundation for your healthcare app. It's no secret that user engagement is the lifeblood of app development. If you want your users to use the system and ensure it will deliver value,
Kaustuv Dwivedi | Jul 26, 2022

Effective Mobile App Monetization Strategies For 2022 And Beyond
More than a billion people use smartphones. That's one out of every three people on the planet. This makes mobile devices the most widely used platform for apps today
Kaustuv Dwivedi | Jul 14, 2022

How Gamification can Improve User Engagement in Healthcare Apps
The pandemic has had a significant impact on the way healthcare systems were functioning. People wonder about the use of gamification to improve user engagement in healthcare
Likitha A | Jul 12, 2022

Customer Churn: How to Measure and Reduce It?
Regardless of what industry you’re in or what kinds of products and services you sell, your customer is the most important part of your business
Shehnaz Abdul Jabbar | Jul 06, 2022

How to optimize and improve customer journey in eCommerce
Over the decade, the eCommerce sector has grown from a concept of brick-and-mortar retail to a shopping environment. With new ecommerce players emerging in the market,
Srinivas Gurram | Jun 30, 2022

Top effective customer retention strategies in retail
What do the top retailer businesses have in common that helps them grow and sell more? The answer is: repeat customers. But to get those customers,
Shehnaz Abdul Jabbar | Jun 28, 2022

How to Boost Customer Lifetime Value in eCommerce
eCommerce is a highly competitive space, and retaining a customer has become more difficult than ever after the pandemic. According to Kissmetrics
Likitha A | Jun 27, 2022

How to improve user engagement and retention in EdTech?
With the advancement of digital technology, the EdTech industry has been growing steadily over the past few years. The unprecedented COVID-19 resulted in a sudden growth in online learning and became the major driver of EdTech development
Srinivas Gurram | Jun 21, 2022