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6 Best Mobile Marketing strategies for 2023
Mobile marketing has been a buzzword for a few years, and now it's evident that it is here to stay. It is the best way to reach your customers on the go,
Shehnaz Abdul Jabbar | Dec 08, 2022

5 tips to reduce Customer Acquisition Costs for D2C eCommerce Brands
Over the last decade, the direct-to-consumer (D2C) eCommerce industry has seen a monumental shift and has grown exponentially. Now, the D2C brands are radically changing consumer expectations and priorities
Likitha A | Sep 06, 2022

How to drive Agritech App Adoption
Agritech app adoption has evolved tremendously over the years. With the emergence of technology in the agricultural sector in the last few years
Likitha A | Aug 30, 2022

Best practices for Digital Healthcare Adoption and User Experience
The healthcare industry has evolved dramatically in the last few years. It, along with Digital Healthcare Adoption, is now accelerating like never before
Likitha A | Aug 11, 2022

Effective Mobile App Monetization Strategies For 2022 And Beyond
More than a billion people use smartphones. That's one out of every three people on the planet. This makes mobile devices the most widely used platform for apps today
Kaustuv Dwivedi | Jul 14, 2022

How to optimize and improve customer journey in eCommerce
Over the decade, the eCommerce sector has grown from a concept of brick-and-mortar retail to a shopping environment. With new ecommerce players emerging in the market,
Srinivas Gurram | Jun 30, 2022

4 Actionable Tactics To Improve Your Product Adoption Rate in Saas
The SaaS industry is one of the fastest-growing industries, and the annual growth rate of the SaaS industry is projected to surpass 17% in 2022
Likitha A | May 17, 2022

Improve User Acquisition in Banking with Customer Journey Mapping
Imagine having the ability to see into your customers' minds. Would you better understand what they want and how you can deliver it to be a leader in the industry?
Kaustuv Dwivedi | May 12, 2022

5 Challenges Fintech Apps face and how to conquer them
Fintech apps are revolutionizing the way people save, share, and borrow money. It's no surprise that many of us are now managing our money through a mobile app rather than a bank branch
Likitha A | May 03, 2022

How to optimize customer journey mapping in insurance for better customer experience
Customer journey mapping in the Insurance industry is on the verge of significant transformation - Digital technologies are transforming multiple aspects of the financial insurance sector
Srinivas Gurram | Apr 26, 2022

Top 3 Tips for growing your Personal Finance App
Financial literacy has increased now more than ever. People are aware that savings and investments are essential, but unlike before, there is no need to dig through piles of receipts or go through tedious processes to organize finances
Likitha A | Apr 05, 2022

How Banks can use Mobile Banking Apps to Cross-sell and Upsell
Acquiring a new customer is far more expensive than retaining an existing customer. Customer loyalty comes into the picture here as your loyal customers use your app more frequently when compared to new ones
Likitha A | Mar 25, 2022