Others
Tips to improve adoption of mobile banking apps
The banking industry has been urging its customers to use digital channels such as mobile and Internet banking for several years now
Srinivas Gurram | Mar 15, 2022
How to improve Mobile Banking App Feature Adoption
The world is constantly changing, improving, and adjusting to our needs and desires. Everything from how we buy, sell, and pay is changing. So how have things changed for boring and time-consuming banking processes
Likitha A | Mar 10, 2022
Fintech Marketing in 2022: Trends, Ideas, and Strategies
Technology has always made things easy, simple, and interesting for us. It has also changed the game for financial services and fintech marketing, which are usually monotonous and tiresome
Likitha A | Mar 03, 2022
D2C model: Top D2C brands and what you can learn from them
If you haven’t already heard of the DTC business model or D2C brands, then don’t worry — you probably already know what they are, and you’ve probably already shopped from a DTC brand before, too
Shehnaz Abdul Jabbar | Mar 01, 2022
What is Product Experience (Px)? Role of Px in Customer Experience
The digital landscape has transformed so much that there are reasonably a lot of theories and strategies around what is best for customers and their experiences
Likitha A | Oct 21, 2021
How to do A/B testing for improved campaign results
Someone rightly said, “The most successful people are those who are good at Plan B.” In many instances in real life, we tend to believe one way is the right choice,
Ravi Vaka | Aug 05, 2021
What are in-app surveys and Why in-app surveys are a reliable source for getting feedback?
Surveys are playing a crucial role in the process of decision-making or concluding a hypothesis. We often get to see them during the exit polls revealing media channels where results are accurately predicted for any election
Ravi Vaka | Jul 30, 2021
What makes Upshot.ai different and better than its competitors
It’s been a while since I started working with Upshot.ai. Suppose there is one thing I admire or that makes it better compared to many of its competitors. In that case, it is how seamlessly Upshot.ai has consolidated various user engagement options as a single tool
Ravi Vaka | Jul 02, 2021
How to optimize app and website experience with Upshot.ai
Having a website or app is pretty much similar to owning or managing a store. Your app has to be seamless in terms of experience, and from time to time, you will have to map a customer’s journey to make a sale
Upshot.ai Team | May 24, 2021
6 Hacks to increase user conversion rate
User conversion rate is a measure of business performance in many industries. Thus, no matter what strategy you adopt, the ultimate goal is to increase your conversion rate. But today,
Ravi Vaka | May 13, 2021
Impact of AI on the Insurance industry in 2021
Artificial Intelligence (AI) is increasingly making a major impact on almost every industry today. Thanks to its innovative usage, we can look forward to a future where humans can concentrate on the decision-making processes and leave routine tasks to automation
Ravi Vaka | May 05, 2021
How to Improve Customer Experience in Insurance Industry
Providing a great customer experience in Insurance is imperative when it comes to building successful relationships over time
Ravi Vaka | Apr 16, 2021