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Push Notification Best Practices for 2025_ Do’s and Dont’s-12

Push Notifications in 2025: How Top Brands Master Engagement (And How You Can Too)

In a world where the average person checks their phone 144 times a day, push notifications are no longer a “nice-to-have”

Kaustuv Dwivedi | Apr 09, 2025

Web Push Notifications 101_ The How and Why of It-3

Web Push Notifications 101: The How and Why of It

Millions of apps are lying in Google Play Store and App Store with tremendous sunk costs, yet over half of the users download 0 apps per month. Even if they do, the

Manisha Kumari | Apr 03, 2025

Push Notification Best Practices for 2025_ Do's and Dont's

Push Notifications Best Practices for 2025: Do’s and Don’ts

In today’s app-dominant market, nudging the users is crucial in several aspects. It can be helpful in improving retention, increasing revenue, boosting DAUs, and mobile

Srinivas Gurram | Apr 01, 2025

How Businesses Can Drive Mobile App Engagement in 2025

How Businesses Can Drive Mobile App Engagement in 2025

Today in 2025, businesses of all sizes and types are creatively utilizing mobile apps as a way to mobile app engagement. The unprecedented global pandemic has

Srinivas Gurram | Mar 27, 2025

7 Powerful Ways to Master User Retention

7 Powerful Ways to Master User Retention in 2025

According to Statista, as of 2024, only about 2.1 percent of Android users continue using an app 30 days after installing it. In contrast, many users abandon an app

Manisha Kumari | Mar 25, 2025

App Uninstalls_ What’s Driving Them and How to Reduce Churn

App Uninstalls: What’s Driving Them and How to Reduce Churn

On average, a mobile user interacts with 9–10 apps per day and 30 apps monthly, yet most smartphones have over 80 apps installed. Apps connect brands with

Srinivas Gurram | Mar 20, 2025

Mobile Customer Engagement

Mobile Customer Engagement: Top Strategies and Examples

Have you ever felt like your phone knows you even better than your closest friend? One minute, you are just scrolling through some sneakers and then—out of nowhere—your

Manisha Kumari | Mar 19, 2025

Rich Push Notifications Explained: Everything You Should Know

Rich Push Notifications Explained:  Everything You Should Know

Hey there! Let’s chat about push notifications, but not the boring, text-only ones you're used to ignoring. Imagine a notification that genuinely grabs your attention

Kaustuv Dwivedi | Mar 18, 2025

Push Notification Strategies to Increase App Engagement in 2025

Push Notification Strategies to Increase App Engagement in 2025

Push notifications are something we see every day. Any time you pick up your mobile device, you have at least five push notifications waiting for you. It's the same way

Srinivas Gurram | Mar 13, 2025

Ramadan Marketing

Maximizing Ramadan Marketing: Tips for Brand Success

Ramadan is a month of great significance for Muslims worldwide. Ramadan marketing provides a unique opportunity for brands to connect with the people.

Manisha Kumari | Mar 11, 2025

Personalized Customer Engagement During Ramadan

Personalized Customer Engagement During Ramadan 2025

Ramadan is the holy month filled with the spirit of togetherness, faith, and determination. It is also the best time to make everyone around you feel happy and loved

Kaustuv Dwivedi | Mar 06, 2025

10 Ways to Boost Customer Engagement this Ramadan

10 Ways to Boost Customer Engagement this Ramadan

Ramadan is the holy month filled with the spirit of togetherness, faith, and determination. It is also the best time to make everyone around you feel happy and loved

Srinivas Gurram | Mar 05, 2025

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