Blog

If you've been in the ecommerce business long enough, you will know the pain of one-time customers and how difficult it is to retain customers in the long run

Kaustuv Dwivedi | Jun 16, 2021

Customer retention analytics is one of the top reasons to choose omnichannel user engagement tools for a competitive advantage. There is much to do with user analysis defending product-market fit and market proposition with the available trends for a particular timeline

Ravi Vaka | Jun 03, 2021

If you own a mobile device, you might already know what push notifications are and how helpful they are for any app. Yes, push notifications need no introduction

Ravi Vaka | Jun 03, 2021

Retail Banking Gamification is a hot topic amongst financial marketers these days and is a killer tool to grab attention, broaden the client base, and provide an amazing user experience

Upshot.ai Team | May 24, 2021

Having a website or app is pretty much similar to owning or managing a store. Your app has to be seamless in terms of experience, and from time to time, you will have to map a customer’s journey to make a sale

Upshot.ai Team | May 24, 2021

The customer or user is the key for any business in the world. It is the requirements of customers, upon which businesses are built and it’s the customer and their purchase behavior that helps businesses achieve success

Ravi Vaka | May 21, 2021

In-app messaging in 2021 is the communication users receive within the app when he or she is active on mobile or desktop. These messages support effective user onboarding,

Ravi Vaka | May 13, 2021

User conversion rate is a measure of business performance in many industries. Thus, no matter what strategy you adopt, the ultimate goal is to increase your conversion rate. But today,

Ravi Vaka | May 13, 2021

Artificial Intelligence (AI)  is increasingly making a major impact on almost every industry today. Thanks to its innovative usage, we can look forward to a future where humans can concentrate on the decision-making processes and leave routine tasks to automation

Ravi Vaka | May 05, 2021

COVID-19, as a pandemic, left the world with the worst, and it continues to do so in 2021 as well. With positive cases reported across the globe,

Ravi Vaka | May 03, 2021

In today’s digital world, ‘customer engagement’ has achieved a very prominent spot, especially in the insurance sector. We can instantly relate customer engagement to Amazon for providing a unique and hassle-free experience to customers,

Ravi Vaka | Apr 29, 2021

Remember the old video game called Pac-Man? The idea was to eat as many treats before getting hunted down. You also needed to be the last Pac-Man standing and to be able to achieve that,

Ravi Vaka | Apr 28, 2021